AaN°01 · Été 2026
Editorial
- Italic serif
- Fine rules
- Generous whitespace
In the studio
Logo, websites, print, large format: every piece is built the way we build it in our tools, right on the page. Scroll a section out of view: the path undraws, then redraws when you come back.
The starting point: a mark that stands on its own. Drawn clean, declined, delivered in every format.
Every screen is designed before it's coded: structure, grids, components. Nothing is left to the browser's whims.
Cards, brochures, stationery: clean files, right formats, crop marks included. Ready for the printer.
Roll-ups, signs, banners: a brand that holds up at scale, at the trade show or in the shop window.
Finding the right tone
No style imposed. We frame the visual direction with you. Here are a few atmospheres we love, to start the conversation.
Hands on
A well-built brand recomposes everywhere. Each format has its pieces: the card carries the contact details, the poster its headline, the screen its menu. Grab a piece to move it, switch formats to recompose everything.
Switch formats: the composition rebuilds itself.
Our design manifesto
No useless visual noise. Every element has a precise role. If we hesitate to remove it, we probably should.
Tokens, components, usage guidelines. So you (or your next vendor) can resume the work without archaeology.
Low-fidelity mockups first, refinement after. We validate direction before investing in detail.
Cleaned files, clean exports, synthetic charter. No 800-frame messy .fig file. You leave with a kit you understand.
FAQ
Between 4 and 8 weeks depending on scope. Logo with variants: 3-4 weeks. Full identity with design system and print variants: 6-8 weeks.
A logo is a graphic signature. A visual identity is the full ecosystem: logo + palette + typography + usage rules + variants. A coherent brand is the identity, not just the logo.
A library of reusable components with usage rules. If you have several digital touchpoints or several content producers, yes, it halves production time and guarantees coherence.
Yes, design and development are one. When we handle your site, design is integrated, not billed separately. One contact, one schedule, one coherent deliverable.
Native Figma sources, SVG/PNG/PDF/JPG exports, CMYK print files with bleeds, vector files for large-format variants. You leave with everything.
A basic logo + identity budget starts around €2,500 ex VAT. Full identity with design system: €6,000 to €12,000 ex VAT. Precise quote arrives after the first call, free.
On Zoom or over a coffee in Louvain-la-Neuve. Pick a slot, we confirm it the same day.